B2B Marketers: Score Big with QR Codes

2012 (QR Code) by Alexander Khokhlov (Alhimeg) on 500px.com
2012 (QR Code) by Alexander Khokhlov

In today’s world, we need instant gratification. Even ten seconds is too long to wait for a webpage or email to load. QR codes are great for providing instant information to your customer base through an interactive experience. Continue reading

Advertisements

Are you an Oversharer? Don’t use social media as your support group. Create a policy and stick to it.

Are you plugged in to the “twitterverse” or a hardcore “Facebooker”? Or, maybe Google+ and Instagram are more your speed? Whatever your social media outlet, remember it is all PUBLIC, even when you think it’s private (meaning only your friends can see your innermost thoughts).

If you are on LinkedIn you will quickly see that your world is smaller than you realize; your next manager is likely less than six degrees of separation from Kevin Bacon and YOU. So unless you want an employer, prospective or current, to read about your relationship issues or how you fantasize about getting annoying coworkers in a MMA octagon, create your own social media policy. While many people may have similar thoughts in moments of frustration, shouting these out in a public forum shows a serious lack of judgment. Continue reading