The Twitter #Howto Guide: 4 Ways to Increase Engagement

An Argument for Twitter by Nievalyn Keel TechymarketerThough the audience is large, and the name ubiquitous, the secret to Twitter success still eludes many. Already providing the why, here is the #howto on maximizing your engagements and impressions, 140-characters at a time. Continue reading

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@Techymarketer Answers: Why Should I use Twitter?

Facebook launched in 2004. Twitter,  a few years younger, turned nine  this past spring. Though only a few years apart, the difference between the platforms couldn’t be more profound. Chief among them,  the customer base: 300 million to 1.4 billion active users per month, in Facebook’s favor.

Why do we think this is? Most people have no clue what to do on Twitter. I get confirmation of that at least once a week, while scrolling through random Twitter profiles or talking to friends. According to Twitter CFO, Anthony Noto, the most active users are “early adopters and tech enthusiasts.”

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